In order to regulate the use of images of fruits in advertising and labeling, the Commission for Consumer Defense and Regulatory Bodies of Public Services unanimously (12 votes) approved the opinion that modifies Law 30021, Law for the Promotion of Healthy Eating for Children and Adolescents.

The legal proposal is based on Bills 8455/2023-CR, 8543/2024-CR and 8633/2024-CR.

During the presentation, the president of the commission, Idelso García Correa, pointed out that “after having evaluated the opinions of the competent entities, he considers it viable to modify article 8, paragraph m) of Law 30021, Law for the Promotion of Healthy Eating for children and adolescents”.

“The purpose, he emphasized, is to clearly establish that images of natural products should not be shown if they are not.”

“The clarifications that the substitute text contained in this opinion makes to Law 30021, have a positive impact not only for the most vulnerable consumers, such as this minor age group, but also benefits the State,” he said.

In its sole article, the opinion modifies literal m) of article 8 of Law 30021, Law for the Promotion of Healthy Eating for Children and Adolescents, in order to make such precision.